Philip Morris International, one of the world leaders of the industry, announced about its participation in the Vapexpo Moscow conference. The representative of the company will talk about how the "traditional" industry looks at the anti-smoking inhalers market development.
From the report of the speaker, you will learn whether Philip Morris plans to develop a range of vaping products and whether it is worth to be afraid of competition from the global giant. Any participant of the conference will be able to ask a question about how to perceive the "traditional" industry in vaping segment - as an enemy or an ally.
Philip Morris International is on the list of the world's largest corporations (headquartered in Switzerland). In Russia, it is represented by three affiliated companies. In 2014, CEO Andre Calantzopoulos made a statement about Philip Morris' entrance to market of anti-smoking inhalers.
Come to Vapexpo Moscow on December 4-5 to communicate with the representative of Philip Morris personally. The conference participants include representatives of Russian and foreign business, public health experts, and representatives of the legislative branch who influence the legal status of the industry.
The list of the participants and speakers will be updated, so stay tuned!